Minor Hotels plans to enter Singapore in the second quarter of 2027 with Avani Singapore Hotel, a 200-key property in Tanjong Pagar.
The 14-storey new-build hotel at 24 Peck Seah Street will introduce the Avani brand to the city. Its location places it close to the Central Business District and Chinatown, in a neighbourhood combining commercial buildings, historic shophouses and restaurants.
Avani Singapore dining and leisure
Rooftop SEEN Restaurant & Bar will lead the dining offer, pairing skyline views with food, cocktails and music. The hotel’s leisure facilities will include an outdoor pool, a landscaped terrace and an AvaniFit gym. A pedestrian connection between Peck Seah Street and Tras Street also forms part of the plans outlined for the development.
Pre-opening leadership
Judd Rabbidge will lead the property as general manager. Minor Hotels announced his appointment in September, following his tenure at Avani+ Fares Maldives Resort. His role covers the hotel’s pre-opening preparations as it moves towards its planned Singapore debut.
Rabbidge’s background also includes operational leadership at Marriott properties and senior management positions with Mantra Group. Minor Hotels cites experience spanning operations, revenue generation and brand positioning, bringing both resort and wider hotel-management experience to the Singapore assignment.
Avani’s wider portfolio
Avani was launched in 2011 and has expanded through a mix of city hotels, resorts and nature-based retreats. Its current portfolio includes properties in Asian destinations such as Bangkok, Busan and Luang Prabang, alongside hotels in European cities including Milan, Venice and Amsterdam. Singapore will add a new national market rather than another property in an existing Avani destination.
The brand participates in Minor DISCOVERY, the group’s loyalty programme within the wider GHA DISCOVERY network. That provides a shared customer platform across Minor’s brands as Avani extends its urban portfolio.
The launch adds Singapore to Minor Hotels’ Asian footprint. The group’s latest development update also identifies its planned entry into Uzbekistan under NH Hotels & Resorts, illustrating a pipeline that combines established gateway markets with new destinations.
For Singapore, the Avani project will add another branded lifestyle hotel to the central-city accommodation market. The announced opening window remains the second quarter of 2027; the property is not yet open.
Related reading: Minor Hotels plans Avani+ Hanoi and Minor Hotels wellness brand.
Source: Minor Hotels.
