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Sasha Brown

As a Desk Writer at WINC Wire, I create compelling content centered on building resilient people strategies and driving cultural change. I aim to equip leaders with the bold HR insights they need.

66 articles

News The Lands by Capella Events opens in 150-year-old Sydney government building

The Lands by Capella Events opens in 150-year-old Sydney government building

One of Sydney's most significant 19th-century government buildings opened to the public on 2 February as The Lands by Capella…

By Sasha Brown ·
Appointments Amitabh Rai appointed Chief Operating Officer – Luxury at Accor South Asia

Amitabh Rai appointed Chief Operating Officer – Luxury at Accor South Asia

Accor has appointed Amitabh Rai as Chief Operating Officer – Luxury for South Asia, effective 15 January 2026. In this…

By Sasha Brown ·
Compliance & Employment Law The Five Compliance Mistakes Costing Hospitality Operators Every Year

The Five Compliance Mistakes Costing Hospitality Operators Every Year

Compliance is rarely exciting. It sits in the background until something goes wrong, at which point it becomes expensive, disruptive,…

By Sasha Brown ·
Talent Acquisition & Recruitment Hiring Internationally? What UK Hospitality Operators Need to Know

Hiring Internationally? What UK Hospitality Operators Need to Know

For UK hospitality businesses struggling to fill roles, looking beyond domestic recruitment can seem like an obvious solution. The sector's…

By Sasha Brown ·
News Hospitality Creator Summit to debut at HITEC 2026

Hospitality Creator Summit to debut at HITEC 2026

The hospitality industry is getting its first dedicated gathering for content creators, podcasters and digital storytellers. The Hospitality Creator Summit…

By Sasha Brown ·
Spotlight 8 Principles for Designing a Loyalty Programme That Actually Drives Revenue

8 Principles for Designing a Loyalty Programme That Actually Drives Revenue

The traditional hotel loyalty playbook is broken. Points-based programmes designed for road warriors racking up 50 nights annually hold little…

By Sasha Brown ·
Appointments Jim Butler Departs JMBM After 44 Years, Marking End of Era in Hospitality Law

Jim Butler Departs JMBM After 44 Years, Marking End of Era in Hospitality Law

Jim Butler, one of the world's most recognised hotel lawyers and a founding partner of Jeffer Mangels Butler & Mitchell…

By Sasha Brown ·
News IHCL Opens Taj Paro Resort & Spa, Extending 25-Year CG Hospitality Partnership into Bhutan

IHCL Opens Taj Paro Resort & Spa, Extending 25-Year CG Hospitality Partnership into Bhutan

Indian Hotels Company Limited (IHCL) has opened Taj Paro Resort & Spa in Bhutan's Paro Valley, extending its 25-year partnership…

By Sasha Brown ·
Appointments Chef Christophe Truchet Joins Four Seasons Hotel Atlanta as Chef de Cuisine

Chef Christophe Truchet Joins Four Seasons Hotel Atlanta as Chef de Cuisine

Christophe Truchet has been appointed Chef de Cuisine at Four Seasons Hotel Atlanta, where he will oversee the culinary programmes…

By Sasha Brown ·
HR Strategy & Transformation Is Your Business Strategy Ready for the Future of Work?

Is Your Business Strategy Ready for the Future of Work?

Explore how the future of work demands new strategies for workforce engagement and retention, addressing current market challenges and opportunities.

By Sasha Brown ·